The Valuation of Intangible Assets PDF
By:Philipp Sandner
Published on 2010-12-01 by Springer Science & Business Media
Intangible assets such as knowledge or brands are increasingly important to companies. Such assets are essentially needed to develop new innovative products and to introduce them to the market. Philipp Sandner is one of the first researchers to approach the valuation of both technology- and market-based intangibles simultaneously by relying on portfolios of intellectual property (IP) derived from patents and trademarks.
This Book was ranked at 35 by Google Books for keyword Trademark.
Book ID of The Valuation of Intangible Assets's Books is CUHKvl-Ss6sC, Book which was written byPhilipp Sandnerhave ETAG "Umq9QVd/17I"
Book which was published by Springer Science & Business Media since 2010-12-01 have ISBNs, ISBN 13 Code is 9783834983930 and ISBN 10 Code is 3834983934
Reading Mode in Text Status is false and Reading Mode in Image Status is true
Book which have "220 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
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