Trademark Valuation PDF
By:Gordon V. Smith,Susan M. Richey
Published on 2013-11-04 by John Wiley & Sons
A practical and useful resource for valuing trademarks The Second Edition of Trademark Valuation is a fresh presentation of basic valuation principles, together with important recent changes in worldwide financial reporting regulations and an update on the current worldwide legal conditions and litigation situation as they relate to trademarks. A new section discussing issues surrounding valuation of counterfeits and the economic effects of trademark counterfeiting is included in this informative Second Edition. Considers methods to determine the real value of your trademark and exploit its full potential Offers dozens of case studies that illustrate how to apply valuation methods and strategies to real-world situations Communicates complex legal and financial concepts, terms, principles, and practices in plain English Discusses GATT, NAFTA, emerging markets, and other international trademark considerations
This Book was ranked at 8 by Google Books for keyword Trademark.
Book ID of Trademark Valuation's Books is AebOAgAAQBAJ, Book which was written byGordon V. Smith,Susan M. Richeyhave ETAG "ck7qpmH1GMk"
Book which was published by John Wiley & Sons since 2013-11-04 have ISBNs, ISBN 13 Code is 9781118283189 and ISBN 10 Code is 111828318X
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Book which have "368 Pages" is Printed at BOOK under CategoryLaw
Book was written in en
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